Telecoms & Media
Out-of-home advertising: Pikasso unveiled in Carrefour stores in Morocco

Out-of-home advertising: Pikasso unveiled in Carrefour stores in Morocco

According to our sources, the Lebanese group has recently taken over Greenberry, the pioneering advertising firm in Morocco’s shopping malls. Pikasso is now the only outdoor advertising media specialist present in the three countries of the Maghreb.

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            ▪ Out-of-home advertising: Pikasso unveiled in Carrefour stores in Morocco

▪ According to our sources, the Lebanese group has recently taken over Greenberry, the pioneering advertising firm in Morocco’s shopping malls. Pikasso is now the only outdoor advertising media specialist present in the three countries of the Maghreb.

http://www.jeuneafriquebusinessplus.com/en/800848/out-of-home-advertising-pikasso-unveiled-in-carrefour-stores-in-morocco/

25/11/2019 at 18h07, by Aurélie Benoit, updated 26/11/2019

After making its first steps in Senegal in April, Pikasso continues to make inroads into Africa with a high-profile arrival in Morocco. It has recently acquired 95% of the shares in local firm Greenberry, the leading advertising agency in Morocco’s shopping malls since 2009.

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